Understand Customers' Use of AI

Even if you don’t want to use AI, your customers are probably using it. More customers may find your business through ChatGPT instead of traditional search engines.

• Customers might ask questions about your business using Gemini on Google Maps.
• Customers might cite false or misleading AI-generated summaries about your businesses that they attribute to you (e.g., “Pizza Joint Overwhelmed With Angry Customers Asking for Fake Deals Made Up by Google AI”).

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